This is the year to take your business to the next level. Start that online shop, launch your new service or simply set a goal to reach more customers and increase profits. The basic necessity for business owners to improve their bottom line and gain some financial security is to increase the stream of new clients throughout the year.
We help business owners with every aspect of their marketing process and we provide intelligent business solutions to point your marketing efforts in the right direction. Every business is unique, but there are many cost effective methods you can use to increase sales leads this year without spending a fortune on marketing.
• Video Marketing
• E-mail Marketing
• Google AdWords
• Social Media Marketing
• Search Engine Optimisation
The main reason we promote internet marketing is because it is currently the only form of marketing where you can measure the exact amount of sales enquiries your budget has generated over a selected time period. No other marketing method can do this. You need to spend your money where it matters and the only way you will know if a marketing campaign is working is to look at the numbers.
Google Analytics will show you the amount of people that viewed your website and the amount of sales enquiries generated by those visitors. It can also show you how those visitors found your site and what pages they were looking at. This data will help you make informed decisions about future marketing campaigns and how to reach more customers.
There is one critically important step you need to take before considering any online marketing campaign. You need to make sure the website can convert visitors into clients. Are you proud of your current website? Does it have interactive elements that grab attention and guide visitors through the sales process? Is your site informative and easy to use?
You will do more harm than good if you spend money or time promoting a website if the site itself does not convert visitors into sales. Most of the time, redesigning your site will cost less than the original design and it is money well spent to have a beautiful website you can be proud of. These are some tried and tested methods you can use to generate more sales leads. Give us a call today and let us help you reach your business goals for 2015.