We see it all the time. More and more small businesses pop up, advertising a “fully functional 5-page website” for R 2000 or less. Meanwhile, established companies like Webnova are suddenly seen as overpriced. But let’s break this down, because the truth is: that cheap website might be the most expensive mistake a business can make.

Not all Websites are created equal

Here’s the thing: anyone can throw together a website these days. There are drag-and-drop builders, free templates, AI tools—you name it. But just being online isn’t enough anymore.

A website should be more than a digital brochure. It should be:

• Strategic – aligned with your business goals
• Responsive – mobile-friendly and fast
• Optimised – built with SEO and conversions in mind
• Secure – protected from hacks and data breaches
• Professional – reflecting your brand’s value and credibility

Unfortunately that’s not what you get when paying for a cheap website.

What do you get for a professional quote?

Let’s be clear: we’re not charging higher quotes because we feel like it. We’re charging for the level of work, thought, and detail that goes into crafting something that actually works.

Here’s what our professional quote typically includes:

• Discovery & Strategy Session
  We ask real questions. What’s the goal of the site? Who’s your audience? What actions do we want them to take?
• Custom Design (No Templates)
  We design around your brand—not force you into a layout meant for someone else.
• Mobile-First Development
  Your site looks and works perfectly on every device, from phones to desktops.
• Speed & SEO Optimisation
  We build for Google from the start—clean code, fast load times, proper meta tags.
• Content Structure & Guidance
  We help you communicate your value clearly and effectively.
• Quality Assurance & Testing
  We test your site across browsers and devices. No broken layouts, no dodgy buttons.
• Post-Launch Support
  You don’t just get a “bye and good luck.” We’re here to help after launch.

The Hidden Cost of a Cheap Website

Let’s say you get that R2000 site. Here’s what could go wrong:

• The site loads slowly and loses visitors.
• It breaks on mobile.
• You’re nowhere near page 1 on Google.
• It looks amateurish—and so does your business.
• It’s hacked because it was built with outdated plugins.
• You end up paying someone else (like us) to rebuild it from scratch.

Cheap becomes expensive—fast.

You’re Not Paying for the Page. You’re Paying for the Process.

Think of it like this: you don’t pay a chef for the ingredients. You pay for the recipe, the skill, the years of experience, and the final presentation.

We’re not charging for “just a web page.” We’re delivering a carefully crafted, high-performing brand asset designed to move your business forward.

Our Promise: Quality First

We’re not in this to rip people off. We’re not chasing quick wins. We take pride in our work, and we believe in giving every client real value.

Our sites don’t just look good—they work. And our clients? They don’t come back for fixes. They come back for more.

Final Word

If you’re shopping around for the cheapest option, we’re probably not the right fit. But if you want something that actually helps grow your business, something built with purpose, clarity, and care—then let’s talk.

Your website is your first impression. Make it count!

How to Encourage Clients to Reach Out

In the digital age, a well-designed online contact form can be a powerful tool for converting visitors into leads. But what motivates a client to fill out your contact form? Understanding the psychology behind this decision can help you optimise your form to encourage more interactions. In this blog post, we’ll explore the key factors that make clients feel comfortable and compelled to fill in your online contact form, ensuring they see it as the right choice.

**1. Simplicity and Clarity

• Clear Purpose: Ensure your contact form has a clear and concise headline that states its purpose. Clients should immediately understand why they are filling it out.
• Minimal Fields: Keep the form simple by only asking for essential information. Too many fields can overwhelm potential clients and deter them from completing the form.

**2. Trust and Credibility

• Professional Design: A clean, professional design builds trust. Avoid clutter and ensure the form aligns with your overall website aesthetics.
• Security Assurance: Clearly state that their information is safe and won’t be shared. Adding a privacy policy link can reassure clients about data security.

**3. Social Proof

• Testimonials and Reviews: Displaying positive client testimonials or reviews near the contact form can build trust and encourage others to reach out.
• Client Logos: Showcasing logos of well-known clients you’ve worked with can enhance credibility and make potential clients feel confident in reaching out.

**4. Compelling Call to Action (CTA)

• Strong CTA: Use a compelling and action-oriented CTA button. Phrases like “Get a Free Quote,” “Request a Consultation,” or “Contact Us Today” can be more engaging than a simple “Submit.”
• Urgency and Benefits: Highlight the benefits of filling out the form and create a sense of urgency. For example, “Contact us today to receive a special discount!”

**5. User Experience

• Mobile Optimization: Ensure the form is mobile-friendly. Many users will access your site from mobile devices, and a form that is difficult to use on a phone can lead to drop-offs.
• Quick Loading Time: The form should load quickly and function smoothly. Any delays can frustrate users and lead them to abandon the process.

**6. Transparency

• Clear Next Steps: Let clients know what will happen after they submit the form. Will they receive a confirmation email, a call from your team, or a downloadable resource? Transparency builds trust.
• Personal Touch: If possible, include a personal touch, like a photo and a brief bio of the person they’ll be contacting, to humanize the interaction.

Understanding what motivates clients to fill in your online contact form is crucial for optimizing conversions. By focusing on simplicity, trust, social proof, a compelling CTA, user experience, and transparency, you can make clients feel confident that reaching out is the right choice. Implement these strategies to enhance your contact form and turn more visitors into valuable leads.

Artificial Intelligence (AI) is no longer a futuristic concept; it’s a present-day reality transforming various industries, including web design. As businesses strive to stay ahead in a competitive market, embracing AI can provide a significant edge. In this blog post, we’ll explore how AI is revolutionising everyday business operations, with a special focus on the web design industry.

The Impact of AI on Web Design

1. Enhanced User Experience

AI-driven tools can analyse user behaviour and preferences, allowing web designers to create more personalized and intuitive websites. For example, AI can suggest design elements that align with the target audience’s preferences, leading to higher engagement and satisfaction.

2. Automated Design Processes

AI can automate repetitive design tasks, such as resizing images, generating layouts, and testing different design variations. This not only saves time but also ensures consistency across the website, allowing designers to focus on more creative and strategic aspects of the project.

3. Chatbots and Virtual Assistants

Incorporating AI-powered chatbots and virtual assistants into websites can enhance customer service by providing instant responses to queries, guiding users through the site, and even assisting with purchases. This leads to improved user experience and increased conversions.

AI in Everyday Business Operations

1. Data Analysis and Decision Making

AI can process vast amounts of data quickly and accurately, providing valuable insights that inform business decisions. For web design companies, this means understanding client needs better and predicting market trends to offer innovative solutions.

2. Marketing and SEO Optimization

AI tools can optimize marketing campaigns by analysing user data and identifying the most effective strategies. For SEO, AI can help in keyword research, content optimization, and tracking performance, ensuring that websites rank higher in search engine results.

3.Project Management

AI can streamline project management by predicting project timelines, allocating resources efficiently, and identifying potential risks. This ensures that projects are completed on time and within budget, enhancing client satisfaction.

Embracing AI in everyday business is no longer optional; it’s a necessity for staying competitive and innovative. For web design companies, AI offers numerous benefits, from enhancing user experience to optimizing business operations. By integrating AI into their workflows, businesses can achieve greater efficiency, creativity, and success.

Design trends can evolve rapidly but some design trends are here to stay because of the simplicity and minimalist feeling it creates for users. Here are some design trends that are prominent in the digital and graphic design landscape. It’s always a good idea to stay updated with the latest developments.

1. Neomorphism:

Neomorphism is a design trend that involves creating elements that mimic the appearance of real objects. This often involves soft shadows, gradients, and highlights to give a tactile feel to the design.

2. Dark Mode:

Dark mode or dark theme designs have become increasingly popular. This not only reduces eye strain but also adds a sleek and modern look to websites and applications.

3. 3D Design and Illustrations:

The use of 3D elements and illustrations in design has been on the rise. This includes 3D graphics, product mockups, and dynamic illustrations that add depth and realism to the visual experience.

4. Surreal and Abstract Art:

Designers are exploring more surreal and abstract art in branding and digital design. This trend often involves dreamlike or fantastical elements that capture attention and convey a unique brand personality.

5. Minimalistic and Clean Designs:

Minimalism continues to be a strong trend, focusing on simplicity, clean lines, and ample white space. It enhances readability and user experience.

6. Biophilic Design:

Biophilic design incorporates natural elements into digital design, connecting users with the natural world. This can include organic shapes, earthy colors, and nature-inspired patterns.

7. Bold and Contrasting Typography:

Designers are experimenting with bold and contrasting typography to create visually striking layouts. This can involve unique font choices, oversized type, and creative text arrangements.

8. Microinteractions:

Microinteractions are subtle animations or feedback elements that respond to user actions. These small details enhance user experience and engagement.

9. Gradients and Duotones:

Gradients and duotones remain popular for adding depth and visual interest to designs. Vibrant color combinations are often used to create eye-catching effects.

10. Augmented Reality (AR) in Design:

With the advancement of AR technology, designers are incorporating augmented reality elements into their work to provide interactive and immersive experiences.

Remember that design trends can vary across different industries and regions. It’s also essential to balance following trends with creating designs that align with the brand identity and user experience goals. Always stay curious and keep an eye on design communities and industry publications for the latest trends or contact Webnova Designs for the best advice regarding design trends for your business or product.